Fintech & Insurtech / Case study
Stay Digital Insurance Experience
Making insurance feel clearer and more human for people on the move.
Stay Global Inc. 2024Context
Insurance that travels with people.
Stay is an innovative insurance platform designed for global nomads and expats. We partnered with their founding leadership to craft an all-encompassing visual identity and intuitive digital ecosystem that transforms complicated insurance policies into transparent, instant, and human-centric micro-interactions.
The challenge
Making complex coverage feel simple.
Traditional insurance platforms are plagued with impenetrable jargon, convoluted claims filing processes, and clinical interfaces that provoke anxiety rather than reassurance during emergencies abroad.
Our approach
A calmer digital experience.
We built a warm, hyper-accessible digital product language underpinned by clear modular hierarchies, predictive claims assistance, and a multi-currency payment infrastructure tailored for users across 120+ territories.
The complete design system introduces interactive policy customizers, 60-second emergency dispatch access, and a comforting color palette paired with bespoke 3D assets that humanize the security of being covered anywhere.
- Customer Journey Mapping
- Scalable Mobile & Web UI Kit
- Interactive 3D Asset Library
- Brand System & Guidelines
Selected work
A connected brand and product.
Outcome
More confidence, wherever people go.
Stay successfully closed its Series A funding and scaled past 350,000 active policyholders within six months of launch, proving that empathetic design fundamentally redefines the insurance customer relationship.
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